Wednesday, 20 January 2016

Audience Profile

Our genre is a horror thriller therefore it has the elements that may be incorporated in a horror film but with more of a build-up and made to be more intense to fit into the genre. The typical audience for our horror would be teenagers to adults, due to the genre it would be more inappropriate to have any younger audiences watching. The audience of teenagers would perhaps be more likely to watch it due to the cast and just in general with films, teenagers and younger adults are prone to be more aware of current films coming up. As well as the fact that the audience could relate more to the plot of our film its more relatable than a supernatural film, there is a small chance that it could happen to any individual therefore it creates more fear. However despite this, from the results of question 7 it is shown that a horror thriller aren't very demanding which is why they are aimed at younger adults to teenagers. The psycographic we are targeting is main stream plus, as they are looking for 'good' films and can range from different genres. In comparison to main stream as they specifically focus on romance or action-based mainstream films. The key characteristics for our audience to be up to date with films and what is happening in the media. Our age range is for teenagers to young adults therefore they are expected to be into social media and be able to update their profiles/statuses on things they enjoy for example the films and their opinions on them. 

Female Audience Profile

  • I am 18 and I'm in college. I am currently studying biology and phycology as when I am older, I want to work with the minds behind crime.
  • In my free time, I like to hang out with my friends. I do like shopping but not that much. I prefer to relax at home and watch films/shows and I enjoy documentaries.
  • I like reading fictional and non-fictional books, I like exploring more about the subjects I take and what I hope to advance myself in. As well as, with novels I like reading murder and mystery. I like to scare myself sometimes by picking up a book or watch a film that I normally wouldn't.
  • Therefore leading on from this, when watching films I do enjoy horror and thrillers because I like the anticipation and adrenaline it gives me. I haven’t seen quite a lot of those genres of film but I do try and watch them with my friends to make it easier. As well as I love going to amusement parks again for the adrenaline rides give me so I enjoy scaring myself to an extent.
Male Audience Profile
  • I am 21 and I am in university. I am studying business marketing and I plan to start my own business related to computer science as I previously studied IT at A levels.
  • In my spare time, I like to hang out with friends. I often go to the gym, I also have started skateboarding. I enjoy listening to music as well, the main type that I listen to is rap, hip hop and rnb.
  • As well as going to the gym, skateboarding and hanging out with friends I also have a part time job in PC World. This allows me to have an insight in all the new technical products and be up to date. When it comes to gaming products and apps, I do enjoy any time consuming games that are related to sci-fi and thriller as they excite me.
  • When it comes to films, I range between sci-fi, thriller and horror. I watch all each individually and enjoy most the films that has a part of all of those genres. I tend to find those genres do not scare me but do however thrill me slightly. I am interested in the plots of the films and how they present the film to fit it with production etc. 

1 comment:

  1. Well done, clear analysis of your target audience. You have shown a good understanding of what they require from your product.

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